Category Archives: Tridion

Using footprints to preview a personalized site

Ever since the acquisition of the ecommerce search and recommendation engine Fredhopper by SDL in 2010, the market has eagerly anticipated what the result of this merger would mean for them. The combination of Tridion and Fredhopper was released in 2011 and baptized SmartTarget. But it wasn’t until the release of the latest version, SmartTarget 2014 SP1, that this integration was seen as stable and production-ready.
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SmartTarget 2014 SP1 and DD4T in a Java environment

As Nick Roussakov explains in his excellent post, it is very easy to integrate DD4T and SmartTarget 2014 – at least, no harder than it is to implement SmartTarget on any type of system.

If you are implementing the java version of DD4T things are even easier. First of all, you can simply add the out of the box Add to SmartTarget TBB to a dynamic DD4T component template. This will make sure that the component presentation is available in FredHopper – as described by Nick.
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